Plump clouds, austerely graphical brick walls and the charming teddy bear Chester. When Photowall and Acne JR create wall murals together, the result is innovative creation and sweet graphical music.
The design duo behind Acne JR – Mats Johansson and Sofia Ekvall – have designed the collection from the perspective of play and children, with function as the guiding principle. This is always the point of departure for Acne JR’s products, whether toys or wall murals.
“We started by looking at different building materials, and at the room as a physical space. The basic idea was to see if we could use the wallpaper panels as building blocks, and that people could use them to build up an entire, unique environment from their own imagination. We also looked at a lot of classic ‘trompe l’oeil’ – the Tegel design is an example of this. It’s the most iconic motif in the collection – and the most obvious play on the physical wall,” says Sofia Ekvall.
Trompe l'œil is exclusive to Photowall and comprises five designs – Bambu, Tegel, Kubik, Cumulus and Chester – all in different colour schemes. The designs are available for £35 per square metre. Pictured, the design Chester. The interior photos were styled by Susanna Vento and taken by Unto Rautio.
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For interview inquiries, press releases, wallpaper samples and further information, contact Maria Gromova Tällberg, press@photowall.com, +46 (0)702 720 302.
Photowall - Wall Decor by Passionate People
We believe that the walls of a room affect how we feel! That's why our mission is to help people fill their walls with great art. We have a carefully selected and diverse range of products. With passion and attention to detail, it is our pleasure to help you transform your home to reflect your personality. Our products are manufactured in Sweden and shipped world wide.